Symantec's ACT! is the most popular contact management software in the US. H&A staff who have a lot of client contacts use it. They found it frustrating, when they had laboriously created a database full of names and addresses, to have to type those same names and addresses in Word every time they wanted to send a letter to one of their contacts.
During the course of writing Lisa's Macros, I found out that Symantec had an SDK (Software Development Kit) for ACT!, with which I could programmatically talk to ACT! from Word. I used this ability to provide three major points of connection:
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